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The supply chain management includes all processes such as purchasing, resource use, production planning, and flow management, marketing, after sales support, service and logistics among others. Without logistics, it is impossible to be successful in marketing, production, and international trade. In advanced industrial societies, logistics competence is of great importance and customers expect products they bought will be delivered as promised.
In extraordinary events, the necessity of logistics competence is understood better. The party that makes the planning in the best way has great advantages in this field. The logistics sector is continuously improving all over the world and the competition level in this sector is increasing.
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Hence, companies should develop themselves continuously on cost, human resources, quality of activities and management process, their efficiencies and technology. The proper planning of supply chain process is compulsory to lower the cost of transportation and storage, the main cost items in the logistic, mitigating risks and reduction of losses to a minimum level. For this reason, site selection and transportation for logistic activities play an important role.
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In terms of raw material, production and logistic activities, some regions are at the forefront. For this reason, important transportation ways and routes gain strategic importance. We can define logistics strategy as a set of principles that help to generate plans, targets, and policies between different actors in any supply chain. The logistics strategy plays a key role in boosting supply chain performance. Since the supply chain which is affected by many factors and has a variable structure, the logistics structure should be shaped accordingly.
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A logistics company should have a dynamic structure that will adapt to the changes that may occur in the supply chain. Therefore, the logistics strategy must be flexible enough to respond to emergency situations. For this reason, you need to have the technology to keep you in constant contact with the whole world in real time. Regardless of where they are, they must have channels of communication with which you can connect with all the actors in your supply chain.
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If you can access the data in real time, you can take precautions to help your company reach maximum potential in a shorter time. Another important aspect of the logistics strategy is the correct use and analysis of data. It is necessary to use automation systems to reach the right data. In the logistics sector where the rivalry is high, the profit margin is low and the number of transactions is at the highest level, companies that can make use of IT technologies will stand out.
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With mobile vehicle tracking systems companies now are able to monitor the location of vehicles easily from their headquarters; the automation is utilized in the movement planning, preparation of documents, shipment and delivery information. For example, warehouses of future are managed with voice technology. This technology is in use particularly in the collection of orders and products in storage applications and it ensures productivity and proper guidance.
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Thanks to portable computers with headphone and microphone, operators can receive orders from this voice system and can direct the order with verbal notification. Such systems reduce the operational costs of logistics companies and increase productivity and help to build a competitive structure.